PwC and its strategy consulting subsidiary Strategy& have signed a Memorandum of Understanding with UnifyApps to accelerate government and enterprise adoption of artificial intelligence (AI) across the Gulf region. The collaboration brings together PwC’s and Strategy&’s sector expertise and transformation capabilities with UnifyApps’ agentic AI platform, creating a joint offering for organizations that want to adopt AI and Gen AI within their business. Headquartered in the US, UnifyApps provides a platform that helps organizations become AI-native. Its horizontal platform connects systems of record, knowledge, and activity, enabling enterprises to find data, think with AI models, and act within business workflows – boosting AI-driven ways of working. According to its own records, UnifyApps has thousands of pre-built integrations and an LLM-agnostic features that organizations can make leverage for their AI journey. “AI is at the heart of economic competitiveness, and organizations across the region need to focus on solutions that deliver tangible operational improvements . Through this collaboration with UnifyApps, we will enable organizations to embed responsible, secure and scalable AI solutions that align with national digital transformation priorities,” said Hani Zein, Partner at Strategy& . As part of the collaboration, PwC and Strategy& will provide sector expertise, regulatory insights and advisory capabilities to define AI use cases, governance frameworks and innovation roadmaps. UnifyApps will complement this with its AI-native platform, pre-built integrations and low-code tools to deliver secure, scalable AI solutions tailored to regional priorities. Zein said that the partnership will strengthens the capabilities of PwC and Strategy& in delivering end-to-end AI transformation. Meanwhile, for UnifyApps, the tie-up sees the company work with one of the region’s leading transformation partners. “Partnering with PwC and Strategy& allows us to bring our platform to organizations in a purposeful and practical way. Together, we are equipping teams to solve real challenges with tools that are intuitive, secure and built for the pace of today’s digital landscape,” noted Haitham Elkhatib, Co-Founder of UnifyApps.

UnifyApps has been named a winner in the 2026 Artificial Intelligence Excellence Awards, a recognition that underscores the platform’s growing role in helping large enterprises operationalize AI at scale. The Business Intelligence Group cited UnifyApps for moving customers beyond isolated pilots to production-grade agents, workflows, and applications that deliver quantifiable outcomes in core functions such as finance, supply chain, procurement, and HR. Over the past year, UnifyApps’ AI Agent and App Builder Platform has supported the launch of several thousand AI solutions by making data AI-ready, creating a shared knowledge layer, and tightly integrating systems of record across the enterprise. Co-CEO and Co-Founder Ragy Thomas said the company’s enterprise AI operating system architecture, combined with next-generation connectors, unified knowledge context, inherited governance, AI-first workflows, and model management, enables CIOs to build and maintain production AI in weeks instead of months, which can lower deployment costs and accelerate ROI. For executives, the award validates UnifyApps’ position as a horizontal platform for governed, scalable AI that is LLM-agnostic and designed to address the main bottleneck in AI adoption: fragmented, siloed systems that inhibit enterprise-wide deployment. According to the award organizers, UnifyApps stood out for delivering practical, accountable AI that improves budgeting speed, reconciliation cycles, inventory optimization, and workforce productivity, aligning with investor and board expectations for measurable impact rather than experimentation. Backed by WestBridge Capital, ICONIQ, and Elevation Capital, and headquartered in New York with operations across the Americas, EMEA, and India, UnifyApps is positioning its AI operating system as infrastructure for AI-native enterprises. This recognition may strengthen its credibility with CIOs, drive additional enterprise demand, and reinforce its strategy of focusing on trusted, governed AI as adoption moves from proof-of-concept to business-critical production systems worldwide.

Bengaluru, Seattle and London, March 26, 2026 Happiest Minds Technologies Limited (NSE: HAPPSTMNDS), an AI First, customer-centric digital engineering and Mindful IT company, today announced a strategic partnership with UnifyApps, the AI Agent and App Builder Platform for the Enterprise. Through this collaboration, Happiest Minds will use UnifyApps’ AI OS architecture and horizontal platform to help enterprises transform into AI-Native organizations. The partnership will enable clients to unify enterprise knowledge, actionability, and governance through an AI OS architecture that allows enterprises to rewire their business to transition GenAI initiatives from pilots to secure, scalable, production-grade deployments. UnifyApps’ LLM-agnostic design and extensive library of pre-built integrations complement Happiest Minds’ deep capabilities in Generative AI, digital engineering, cloud, data, and enterprise modernization. Together, the two organizations will empower enterprises to operationalize AI with speed, security, and measurable, production-grade ROI tied to cycle time reduction, productivity gains, and revenue acceleration. As enterprises move beyond experimentation toward enterprise-wide AI adoption, this partnership addresses a critical need: a unified platform that orchestrates AI agents across business workflows while ensuring governance, interoperability, and scalability. By combining Happiest Minds Generative AI Business Services Unit (GBS) expertise with UnifyApps AI-Native platform, customers will gain access to end-to-end AI transformation from strategy and use case identification to implementation and managed services. Praveen RP, Co-CEO, GBS, Happiest Minds Technologies, said, “We are excited to partner with UnifyApps at a time when enterprises are seeking to industrialize their AI initiatives. UnifyApps AI OS architecture aligns strongly with our AI First strategy and our focus on delivering scalable, secure, and business-aligned AI solutions. Together, we will help organizations move beyond pilots and unlock tangible value from Generative AI.” Maninder Singh, Chief Growth Officer, Happiest Minds, said, “The future of enterprise AI lies in agentic platforms that can orchestrate intelligence across systems and workflows. By combining our deep domain expertise and GenAI execution capabilities with UnifyApps AI Agent and App Builder Platform, we are uniquely positioned to help clients become truly AI-Native enterprises.” Pavitar Singh, Co-CEO, UnifyApps, said, “At UnifyApps, we believe enterprises must rewire from digital systems of record to cognitive systems of execution. Our AI OS unifies knowledge, actionability, and governance so agents can operate across real business workflows — not just dashboards. Together with Happiest Minds, we are enabling enterprises to translate AI ambition into measurable ROI.” This partnership reinforces the Happiest Minds commitment to building a strong ecosystem of AI innovators and technology partners to deliver next-generation digital transformation solutions globally. About Happiest Minds Technologies: Happiest Minds Technologies Limited (BSE, NSE: HAPPSTMNDS) is an AI First, customer-centric digital engineering company committed to delivering ‘Happiest People . Happiest Customers’ . With an integrated approach that spans from chip to cloud, Happiest Minds delivers secure and scalable solutions across product engineering, cybersecurity, analytics , and automation platforms. Happiest Minds brings purpose and precision to every engagement, helping enterprises solve complex business challenges and fast-track their digital evolution across industry sectors such as Banking,Financial Services & Insurance (BFSI), EdTech , Healthcare & Life Sciences , Hi-Tech and Media & Entertainment , Industrial, Manufacturing , Energy & Utilities , and Retail , CPG & Logistics. Happiest Minds’ innovation-led strategy is powered by deep expertise in disruptive tech including Gen AI and strategic part