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Unify Automations
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Mailchimp

Mailchimp

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5 mins READ

With Mailchimp, you can automate email campaigns, manage subscriber data, and integrate with other tools for seamless marketing operations.

Integrating it with your application enhances marketing efforts through automated email workflows and seamless tool integration for efficient operations.

Authentication

Before you begin, ensure you have the following information:

  • Connection Name: Choose a meaningful name for your connection. This name helps you identify the connection within your application or integration settings. It could be something descriptive like "MyAppMailchimpIntegration".

  • Authentication Type: Select the type of authentication for connecting to your Mailchimp account:

API Token-Based Authentication

Before you begin, make sure you have the following information from your Mailchimp account:

  • Data Center: Your Data Center can be identified by looking at the last part of your Mailchimp API endpoint URL. For example, if your API endpoint is https://us19.api.mailchimp.com/3.0/, the Data Center is us19.

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    Note

    For more information on the Data Center for your Mailchimp account, you can look up the Mailchimp documentation.

  • Auth Token (API Token): To obtain this, log in to your Mailchimp account, and navigate to the API Keys section by typing "API Keys" in the search bar and selecting the appropriate option. Once there, create a new API token.

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    Note

    For more information on API Tokens, you can look up the Mailchimp documentation.

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  • Click on Generate key, copy the new API key. Ensure to keep this key secure as it grants access to Mailchimps's services

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OAuth Based Authentication

If you prefer OAuth authentication, follow the steps below:

Register Your Application:

Click on create, copy the Client ID and Client Secret. Ensure to keep these secure as it grants access to Mailchimps's services

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Obtain Client ID and Client Secret:

  • Once the app is registered, you will receive the Client ID and Client Secret. These are essential for setting up OAuth 2 on your server.

  • Ensure you copy and store the Client Secret securely, as this is the only time you will be able to view it.

Actions

Action Name

Description

Update subscriber

Updates a subscriber in Mailchimp

Add subscriber

Adds a subscriber in Mailchimp

Add subscriber tags

Adds subscriber tags in Mailchimp

Delete user permanently

Permanently deletes a user

Get subscriber activity

Gets subscriber activity from Mailchimp

Get subscriber tags

Gets subscriber tags in Mailchimp

Search campaigns

Searches for a campaign in Mailchimp

Search subscriber

Searches for a subscriber in Mailchimp

Search tags

Searches for a tag in Mailchimp

Unsubscribe member

Unsubscribes a member from a specific list

Triggers

Trigger

Description

New subscriber

Triggers when a new subscriber is added in Mailchimp.

Campaign sent

Triggers when a campaign is sent in Mailchimp.

New campaign

Triggers when a new campaign is created in Mailchimp.

New list

Triggers when a new list is created in Mailchimp.