Unify Automations
Logo
Mailchimp

Mailchimp

Logo

5 mins READ

With Mailchimp, you can automate email campaigns, manage subscriber data, and integrate with other tools for seamless marketing operations.

Integrating it with your application enhances marketing efforts through automated email workflows and seamless tool integration for efficient operations.

Authentication

Before you begin, ensure you have the following information:

  • Connection Name: Choose a meaningful name for your connection. This name helps you identify the connection within your application or integration settings. It could be something descriptive like "MyAppMailchimpIntegration".

  • Authentication Type: Select the type of authentication for connecting to your Mailchimp account:

API Token-Based Authentication

Before you begin, make sure you have the following information from your Mailchimp account:

  • Data Center: Your Data Center can be identified by looking at the last part of your Mailchimp API endpoint URL. For example, if your API endpoint is https://us19.api.mailchimp.com/3.0/, the Data Center is us19.

    Thumbnail

    Note

    For more information on the Data Center for your Mailchimp account, you can look up the Mailchimp documentation.

  • Auth Token (API Token): To obtain this, log in to your Mailchimp account, and navigate to the API Keys section by typing "API Keys" in the search bar and selecting the appropriate option. Once there, create a new API token.

    Thumbnail

    Note

    For more information on API Tokens, you can look up the Mailchimp documentation.

    Frame 4718.png
    Frame 4718.png

  • Click on Generate key, copy the new API key. Ensure to keep this key secure as it grants access to Mailchimps's services

    Frame 4716 (1).png
    Frame 4716 (1).png

OAuth Based Authentication

If you prefer OAuth authentication, follow the steps below:

Register Your Application:

Click on create, copy the Client ID and Client Secret. Ensure to keep these secure as it grants access to Mailchimps's services

Frame 4717.png
Frame 4717.png

Obtain Client ID and Client Secret:

  • Once the app is registered, you will receive the Client ID and Client Secret. These are essential for setting up OAuth 2 on your server.

  • Ensure you copy and store the Client Secret securely, as this is the only time you will be able to view it.

Actions

Action NameDescription
Update subscriberUpdates a subscriber in Mailchimp
Add subscriberAdds a subscriber in Mailchimp
Add subscriber tagsAdds subscriber tags in Mailchimp
Delete user permanentlyPermanently deletes a user
Get subscriber activityGets subscriber activity from Mailchimp
Get subscriber tagsGets subscriber tags in Mailchimp
Search campaignsSearches for a campaign in Mailchimp
Search subscriberSearches for a subscriber in Mailchimp
Search tagsSearches for a tag in Mailchimp
Unsubscribe memberUnsubscribes a member from a specific list

Triggers

TriggerDescription
New subscriberTriggers when a new subscriber is added in Mailchimp.
Campaign sentTriggers when a campaign is sent in Mailchimp.
New campaignTriggers when a new campaign is created in Mailchimp.
New listTriggers when a new list is created in Mailchimp.